Tokyo’s ILLOIHA fitness center (japanese) in the thriving fashion district of Omotesando - has sparked a loved affair with luxury gym lovers the world over. Oki Sato, the mastermind behind design firm nendo says of the LLOIHA fitness center 'To express the original brand concept of becoming beautiful through movement, we chose the theme of rock-climbing on Omotesando, and developed a design that uses the mismatch between a rugged outdoor sport and Tokyo's fashion district to its advantage.’
The gym features a rock wall designed to resemble a chic country house interior made-up of baroque picture frames, mirrors, deer heads, bird cages and flower vases instead.