10.16.2007

By Kilian


By Kilian is a range of six eau de parfums from Kilian Hennessy, a former marketing executive at L'Oréal and heir to the Hennessy cognac family, IHT reports. Every measure, from scent to packaging development, has been taken to make the line a luxury product. For example, bottles are presented in a lacquered wood box with subtle engraving on the sides and lined in black satin. The black metal bottle cap is sumptuously heavy, compared with the thin metal or clear plastic that typically tops scent bottles these days.

"I want to go back to the grand era of perfume but make it modern," Hennessy said from his tiny black and lavender office in Paris.

By Kilian, will sell for $232 for a 50-milliliter bottle.

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